LinkedIn integration
Organic company-page engagement alongside your acquisition and conversion metrics.
Impressions and clicks show attention, not customer acquisition. Compare them with traffic and trials without assuming the same people appear in each tool.
LinkedIn metrics Swoop can read
Read-only, and only what you point it at.
- Organic post impressions
- Clicks
- Likes
- Comments
- Shares
History arrives on connect. LinkedIn hands over past values, so signals can appear on the first sync.
Goals from LinkedIn numbers
Swoop proposes each one with your own baseline in it. Nothing is asked of anyone until you accept.
What it asks, and who it asks
Phrased from the change, never from a theory about the cause — a leading question buys agreement instead of information.
The signal
Organic clicks rise while trial starts remain flat
It asks
“What have we learned about the audience and landing experience?”
Routed to: Suggest marketing and growth teammates who work on the campaign.
Usually answered by: Marketing and Growth Answering is free on every plan — you are never billed for the people who reply.
Connecting it
This one needs an admin. Requires an approved LinkedIn Community Management app and a company-page admin token with rw_organization_admin. Swoop only reads statistics. Personal profiles and ads are excluded. Replace the token when it expires.
- 01Company page ID
The numeric organization ID from your LinkedIn page admin URL, or its urn:li:organization ID.
- 02Community Management access token
A member OAuth token from your approved app with rw_organization_admin permission. The member must administer this company page; ordinary Sign In with LinkedIn access is insufficient.
- 03Choose what it may watch
Every source states what it is allowed to look at. Ingesting everything available is how this becomes another dashboard nobody opens.
Credentials are encrypted and used read-only — nothing is ever written back to LinkedIn. Answers are synthesized by an open-weights model on Amazon Bedrock, so no foundation-model vendor sees your data; Enterprise runs that model in your own AWS account.
Include LinkedIn metrics in Swoop panels
Free to start, and you only pay for panels that answer.
Start free